{"product_id":"9780415279987","title":"Brands (Routledge Introductions to Media and Communications)","description":"\u003cp\u003eMarcel Danesi's outstanding introduction provides a clear guide to brands and brand identity, outlining their historical origins and their increasing centrality in contemporary consumer culture.\u003c\/p\u003e","brand":"Routledge","offers":[{"title":"Default Title","offer_id":49106941214955,"sku":"00000_00000_00000_00000","price":106.19,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/4484\/5803\/files\/9780415279987-1.jpg?v=1785761194","url":"https:\/\/kinokuniya.com.sg\/ja\/products\/9780415279987","provider":"Books Kinokuniya Singapore","version":"1.0","type":"link"}