{"product_id":"9780415439688","title":"Imagining Marketing : Art, Aesthetics and the Avant-Garde (Routledge Interpretive Marketing Research)","description":"\u003cp\u003eThis topical study argues that the mantle of imagination has now passed on from the artist to the marketer, and contends that the tools and techniques of artistic appreciation can be successfully applied to marketplace phenomena.\u003c\/p\u003e","brand":"Routledge","offers":[{"title":"Default Title","offer_id":48985741557995,"sku":"00000_00000_00000_00000","price":126.33,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/4484\/5803\/files\/9780415439688-1.jpg?v=1785754302","url":"https:\/\/kinokuniya.com.sg\/ja\/products\/9780415439688","provider":"Books Kinokuniya Singapore","version":"1.0","type":"link"}