{"product_id":"9780415538381","title":"Orality and Literacy : 30th Anniversary Edition (New Accents) (3RD)","description":"\u003cp\u003eThis classic work explores the vast differences between oral and literate cultures and offers a brilliantly lucid account of the intellectual, literary and social effects of writing, print and electronic technology.  The 3rd edition sees the addition of a short preface, further reading section, and essay-style afterword focusing on how orality and literacy has changed in relation to modern media, and how the idea of the evolution of consciousness can be taken up anew in the light of recent work, from John Hartley.\u003c\/p\u003e","brand":"Routledge","offers":[{"title":"Default Title","offer_id":48216811700459,"sku":"00000_00000_00000_00000","price":106.19,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/4484\/5803\/files\/9780415538381-1.jpg?v=1781621653","url":"https:\/\/kinokuniya.com.sg\/ja\/products\/9780415538381","provider":"Books Kinokuniya Singapore","version":"1.0","type":"link"}