{"product_id":"9780745612959","title":"The Export of Meaning : Cross-Cultural Readings of Dallas","description":"\u003cp\u003eThis is a new paperback edition of a book originally published (by OUP) in 1990. It includes a new Introduction by the authors. It is on many reading lists already, so the paperback should be bought by students. The book is a path-breaking study of how TV viewers interpret popular TV programmes - in this case, Dallas .\u003c\/p\u003e","brand":"Polity Pr","offers":[{"title":"Default Title","offer_id":48674710225131,"sku":"00000_00000_00000_00000","price":57.22,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/4484\/5803\/files\/9780745612959-1.jpg?v=1785751461","url":"https:\/\/kinokuniya.com.sg\/ja\/products\/9780745612959","provider":"Books Kinokuniya Singapore","version":"1.0","type":"link"}