{"product_id":"9780813564432","title":"Why Would Anyone Do That? : Lifestyle Sport in the Twenty-First Century (Critical Issues in Sport and Society)","description":"\u003cp\u003eTriathlons, such as the famously arduous Ironman Triathlon, and “extreme” mountain biking are prime examples of the new “lifestyle sports” that have grown in recent years from oddball pursuits into multi-million-dollar industries. Sociologist Stephen C. Poulson offers an exploration of these new and physically demanding sports, shedding light on why some people find them so compelling.\u003c\/p\u003e","brand":"Rutgers University Press","offers":[{"title":"Default Title","offer_id":48689125654763,"sku":"00000_00000_00000_00000","price":73.15,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/4484\/5803\/files\/9780813564432-1.jpg?v=1781641129","url":"https:\/\/kinokuniya.com.sg\/ja\/products\/9780813564432","provider":"Books Kinokuniya Singapore","version":"1.0","type":"link"}