{"product_id":"9781032175249","title":"Public Relations as Public Diplomacy : The Royal Bank of Canada's Monthly Letter, 1943-2003 (Global PR Insights)","description":"\u003cp\u003eThis is a study of the Royal Bank of Canada’s Monthly Letter, which was initially created in 1920 as a traditional economic newsletter and later evolved quite serendipitously into a publication marvel when, in 1943, it came under the influence of John Heron, journalist and publicist, gaining mass appeal both domestically and abroad.\u003c\/p\u003e","brand":"Routledge","offers":[{"title":"Default Title","offer_id":48713782329579,"sku":"00000_00000_00000_00000","price":67.73,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/4484\/5803\/files\/9781032175249-1.jpg?v=1781648886","url":"https:\/\/kinokuniya.com.sg\/ja\/products\/9781032175249","provider":"Books Kinokuniya Singapore","version":"1.0","type":"link"}