{"product_id":"9781398618572","title":"Effective Brand Building : Unlock Growth with Strategy, Insights, and Measurement","description":"\u003cp\u003eDevelop a brand building strategy to deliver short and long-term growth for your business and maximize the effectiveness of your marketing spend.\u003c\/p\u003e","brand":"Kogan Page Ltd","offers":[{"title":"Default Title","offer_id":48227867361515,"sku":"EB_BM0900_E02-06_SIMS","price":65.4,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/4484\/5803\/files\/9781398618572-1.jpg?v=1781676846","url":"https:\/\/kinokuniya.com.sg\/ja\/products\/9781398618572","provider":"Books Kinokuniya Singapore","version":"1.0","type":"link"}