{"product_id":"9781781190241","title":"Intellectual Property : From Creation to Commercialisation","description":"\u003cp\u003eFor many knowledge-intensive or technology-based start-up companies, the professional management of intellectual property (IP) is critically important. In fact, IP may be the main asset by which the value of a young company is determined and on which decisions to invest in the company are based.\u003c\/p\u003e","brand":"Oak Tree Press","offers":[{"title":"Default Title","offer_id":48773093163243,"sku":"00000_00000_00000_00000","price":155.56,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/4484\/5803\/files\/9781781190241-1.jpg?v=1781702335","url":"https:\/\/kinokuniya.com.sg\/ja\/products\/9781781190241","provider":"Books Kinokuniya Singapore","version":"1.0","type":"link"}