{"product_id":"9783030148980","title":"Product Development : Principles and Tools for Creating Desirable and Transferable Designs","description":"\u003cp\u003eRather than prescribing a one-size-fits-all process, the authors explain the theory behind product development and challenge readers to develop their own customized development process uniquely suited for their individual situation.\u003c\/p\u003e","brand":"Springer","offers":[{"title":"Default Title","offer_id":48817065623787,"sku":"00000_00000_00000_00000","price":164.78,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/4484\/5803\/files\/9783030148980-1.jpg?v=1781716805","url":"https:\/\/kinokuniya.com.sg\/ja\/products\/9783030148980","provider":"Books Kinokuniya Singapore","version":"1.0","type":"link"}