{"product_id":"9780071427302","title":"Sun Tzu Strategies for Selling: How to Use the Art of War to Build Lifelong Customer Relationships","description":"\u003cp\u003eShows you how to: occupy the high ground - think positively; be willing to lose - take risks; win without fighting - develop a superior strategy; seize the initiative - beat your competitors to the punch; be flexible - change your tactics to fit changing circumstances; and, consolidate your achievements - sell solutions.\u003c\/p\u003e","brand":"McGraw-Hill Professional","offers":[{"title":"Default Title","offer_id":48215352344811,"sku":"00000_00000_00000_00000","price":47.61,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/4484\/5803\/files\/9780071427302-1.jpg?v=1788517631","url":"https:\/\/kinokuniya.com.sg\/products\/9780071427302","provider":"Books Kinokuniya Singapore","version":"1.0","type":"link"}