{"product_id":"9780071788229","title":"The Old Rules of Marketing Are Dead: 6 New Rules to Reinvent Your Brand and Reignite Your Business","description":"\u003cp\u003eArgues that the new methods of human communication require a new perspective on marketing, outlining a plan to reinvent the marketing industry by applying quantitative data and providing leadership in a new business landscape.\u003c\/p\u003e","brand":"McGraw-Hill Inc.,US","offers":[{"title":"Default Title","offer_id":48663958782187,"sku":"00000_00000_00000_00000","price":43.94,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/4484\/5803\/files\/9780071788229-1.jpg?v=1785758654","url":"https:\/\/kinokuniya.com.sg\/products\/9780071788229","provider":"Books Kinokuniya Singapore","version":"1.0","type":"link"}