{"product_id":"9780124166028","title":"Commercial Data Mining : Processing, Analysis and Modeling for Predictive Analytics Projects (The Savvy Manager's Guides)","description":"\u003cp\u003eHelps you learn that your organization does not need a huge volume of data or a Fortune 500 budget to generate business using existing information assets. This book guides you through the process from beginning to end and covers everything from business objectives to data sources, and selection to analysis and predictive modeling.\u003c\/p\u003e","brand":"Morgan Kaufmann Publishers In","offers":[{"title":"Default Title","offer_id":49140798914795,"sku":"00000_00000_00000_00000","price":91.46,"currency_code":"SGD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/4484\/5803\/files\/9780124166028-1.jpg?v=1785768998","url":"https:\/\/kinokuniya.com.sg\/products\/9780124166028","provider":"Books Kinokuniya Singapore","version":"1.0","type":"link"}