{"product_id":"9780415640664","title":"The Global News Challenge : Market Strategies of International Broadcasting Organizations in Developing Countries (Routledge Advances in Internationalizing Media Studies)","description":"\u003cp\u003eThe Global News Challenge tackles one of the timeliest topics in mass communication today—the challenges facing international broadcasters with universal branding strategies in developing countries. This book employs a global perspective to explore the subject across the whole population and different media platforms in select developing markets of Africa and South Asia.\u003c\/p\u003e","brand":"Routledge","offers":[{"title":"Default Title","offer_id":48685263192299,"sku":"00000_00000_00000_00000","price":428.48,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/4484\/5803\/files\/9780415640664-1.jpg?v=1781622133","url":"https:\/\/kinokuniya.com.sg\/products\/9780415640664","provider":"Books Kinokuniya Singapore","version":"1.0","type":"link"}