{"product_id":"9780415942584","title":"The Audience in Everyday Life : Living in a Media World","description":"\u003cp\u003eApplying developments in cultural anthropology and folklore to media studies, S. Elizabeth Bird offers a series of empirically based audience studies of phenomena that include media scandals, fan culture, representations of race and ethnicity, tabloid journalism and runaway media hoaxes.\u003c\/p\u003e","brand":"Routledge","offers":[{"title":"Default Title","offer_id":48678678397163,"sku":"00000_00000_00000_00000","price":106.19,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/4484\/5803\/files\/9780415942584-1.jpg?v=1781623376","url":"https:\/\/kinokuniya.com.sg\/products\/9780415942584","provider":"Books Kinokuniya Singapore","version":"1.0","type":"link"}