{"product_id":"9780761988526","title":"Fundamentals of Marketing Research","description":"\u003cp\u003eFundamentals of Marketing Research covers the fundamentals of research, including all the basic elements of method, techniques and analysis. The presentation is from primarily a pragmatic and user- oriented perspective which aides the student to evaluate the research presented to them.\u003c\/p\u003e","brand":"Sage","offers":[{"title":"Default Title","offer_id":48679698497771,"sku":"00000_00000_00000_00000","price":523.72,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/4484\/5803\/files\/9780761988526-1.jpg?v=1781636174","url":"https:\/\/kinokuniya.com.sg\/products\/9780761988526","provider":"Books Kinokuniya Singapore","version":"1.0","type":"link"}