{"product_id":"9780789023124","title":"Fundamentals of Business Marketing Research","description":"\u003cp\u003eFundamentals of Business Marketing Research examines recent industrial\/business research, evaluates its current effectiveness, and offers suggestions for future use. This unique book includes and is based on Business Marketing: A Twenty Year Review, a thorough study of industrial\/business research from 1978-1997 with critical commenta\u003c\/p\u003e","brand":"Routledge","offers":[{"title":"Default Title","offer_id":48679028326635,"sku":"00000_00000_00000_00000","price":151.97,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/4484\/5803\/files\/9780789023124-1.jpg?v=1781637875","url":"https:\/\/kinokuniya.com.sg\/products\/9780789023124","provider":"Books Kinokuniya Singapore","version":"1.0","type":"link"}