{"product_id":"9780801890857","title":"'Sesame Street' and the Reform of Children's Television","description":"\u003cp\u003eThrough extensive archival research and a systematic study of sample programs from Sesame Street's first ten seasons, Morrow tells the story of Sesame Street's creation; the ideas, techniques, organization, and funding behind it; its place in public discourse; and its ultimate and unfortunate failure as an agent of commercial television reform.\u003c\/p\u003e","brand":"Johns Hopkins University Press","offers":[{"title":"Default Title","offer_id":48682643456235,"sku":"00000_00000_00000_00000","price":56.67,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/4484\/5803\/files\/9780801890857-1.jpg?v=1781638605","url":"https:\/\/kinokuniya.com.sg\/products\/9780801890857","provider":"Books Kinokuniya Singapore","version":"1.0","type":"link"}