{"product_id":"9781032007359","title":"Celebrity Fashion Marketing : Developing a Human Fashion Brand (Mastering Fashion Management)","description":"\u003cp\u003eThis book explores the concept of the celebrity as a human fashion brand, and the effectiveness of the celebrity in promoting fashions and shaping the identity and decisions of fashion consumers.\u003c\/p\u003e","brand":"Routledge","offers":[{"title":"Default Title","offer_id":48714992615659,"sku":"00000_00000_00000_00000","price":111.68,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/4484\/5803\/files\/9781032007359-1.jpg?v=1781648080","url":"https:\/\/kinokuniya.com.sg\/products\/9781032007359","provider":"Books Kinokuniya Singapore","version":"1.0","type":"link"}