{"product_id":"9781032325132","title":"The Pocketbook of Audience Research","description":"\u003cp\u003eFocusing on qualitative methods, The Pocketbook of Audience Research uses contemporary, global television and cross-media examples to explain essential approaches to audience research and outline how they can be employed.\u003c\/p\u003e","brand":"Routledge","offers":[{"title":"Default Title","offer_id":48722359124203,"sku":"00000_00000_00000_00000","price":428.48,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/4484\/5803\/files\/9781032325132-1.jpg?v=1781649558","url":"https:\/\/kinokuniya.com.sg\/products\/9781032325132","provider":"Books Kinokuniya Singapore","version":"1.0","type":"link"}