{"product_id":"9781032518756","title":"Rural Marketing : Growing the Non-urban Consumer","description":"\u003cp\u003eRural markets offer a sizable and resilient pool of consumers to organisations and marketers. This book offers a comprehensive understanding of the fundamentals of rural marketing that influence consumer behaviour within the framework of a rapidly changing economy.\u003c\/p\u003e","brand":"Routledge India","offers":[{"title":"Default Title","offer_id":48722469224683,"sku":"00000_00000_00000_00000","price":428.48,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/4484\/5803\/files\/9781032518756-1.jpg?v=1781650347","url":"https:\/\/kinokuniya.com.sg\/products\/9781032518756","provider":"Books Kinokuniya Singapore","version":"1.0","type":"link"}