{"product_id":"9781350592056","title":"Big Brand Marketing : High Impact Strategies for Small Businesses","description":"\u003cp\u003eWant to make an impact but lacking inspiration? This book looks at big budget, original and controversial marketing campaigns, extracts what makes them special, distils the ideas behind them, and offers key tips and advice that can work for businesses on any budget.\u003c\/p\u003e","brand":"Bloomsbury Business","offers":[{"title":"Default Title","offer_id":49225450782955,"sku":"EB_BM1000_E02-05_SIMS","price":43.6,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/4484\/5803\/files\/9781350592056-1_8fd569eb-f722-4be4-913d-6962e660719f.jpg?v=1791625745","url":"https:\/\/kinokuniya.com.sg\/products\/9781350592056","provider":"Books Kinokuniya Singapore","version":"1.0","type":"link"}