{"product_id":"9781529233360","title":"Marketing Science Fictions : An Ethnography of Marketing Analytics, Consumer Insight, and Data Science","description":"\u003cp\u003eThis book pulls back the curtain on contemporary data-driven marketing, revealing the intricate ways marketers create value from online data. It offers valuable lessons for academics and students of marketing, technology and data science.\u003c\/p\u003e","brand":"Bristol University Press","offers":[{"title":"Default Title","offer_id":48864907559147,"sku":"00000_00000_00000_00000","price":234.3,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/4484\/5803\/files\/9781529233360-1.jpg?v=1781687890","url":"https:\/\/kinokuniya.com.sg\/products\/9781529233360","provider":"Books Kinokuniya Singapore","version":"1.0","type":"link"}