{"product_id":"9781951527082","title":"Highly Effective Marketing Analytics : A Practical Guide to Improving Marketing ROI with Analytics","description":"\u003cp\u003eInfuses analytics into marketing to help improve marketing performance and raise analytics IQ for companies that have not yet had much success with marketing analytics. The book reveals why marketing analytics has not yet kept the promise and clarifies confusions and misunderstanding surrounding marketing analytics.\u003c\/p\u003e","brand":"Business Expert Press","offers":[{"title":"Default Title","offer_id":48222397006059,"sku":"00000_00000_00000_00000","price":49.42,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/4484\/5803\/files\/9781951527082-1.jpg?v=1781713688","url":"https:\/\/kinokuniya.com.sg\/products\/9781951527082","provider":"Books Kinokuniya Singapore","version":"1.0","type":"link"}