{"product_id":"9783631792957","title":"The Perception of Employer Branding in relation with Organizational Commitment, Organizational Identification and Commun : Dissertationsschrift (2020. 186 S. 44 Abb. 210 mm)","description":"\u003cp\u003eEmployer branding is a concept defined as «the package of functional, economic and psychological benefits provided by employment, and identified with the employing company» (Amber\/Barrow, 1996). Even though the concept was originally introduced as a marketing term, the employer branding terminology has entered the human resource management world.\u003c\/p\u003e","brand":"Peter Lang","offers":[{"title":"Default Title","offer_id":48820543258859,"sku":"00000_00000_00000_00000","price":86.89,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/4484\/5803\/files\/9783631792957-1.jpg?v=1781723861","url":"https:\/\/kinokuniya.com.sg\/products\/9783631792957","provider":"Books Kinokuniya Singapore","version":"1.0","type":"link"}