{"product_id":"9780674019201","title":"Brain Arousal and Information Theory : Neural and Genetic Mechanisms","description":"\u003cp\u003ePfaff presents a daring perspective on the long-standing puzzle of what arousal is. He argues that, beneath our mental functions and emotional dispositions, a primitive neuronal system governs arousal. Employing the simple but powerful framework of information theory, Pfaff revolutionizes our understanding of arousal systems in the brain.\u003c\/p\u003e","brand":"Harvard University Press","offers":[{"title":"Default Title","offer_id":48680805564651,"sku":"00000_00000_00000_00000","price":141.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/4484\/5803\/files\/9780674019201-1.jpg?v=1785752371","url":"https:\/\/kinokuniya.com.sg\/zh\/products\/9780674019201","provider":"Books Kinokuniya Singapore","version":"1.0","type":"link"}