{"product_id":"9781032217963","title":"Sport Marketing in a Global Environment : Strategic Perspectives (World Association for Sport Management Series)","description":"\u003cp\u003eThis book examines contemporary sport marketing, with a particular focus on strategic marketing, the process of longer-term planning and development that involves identifying the needs and wants of potential customers and satisfying their needs through the exchange of products and services.\u003c\/p\u003e","brand":"Routledge","offers":[{"title":"Default Title","offer_id":48722434883819,"sku":"00000_00000_00000_00000","price":115.34,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/4484\/5803\/files\/9781032217963-1.jpg?v=1781649108","url":"https:\/\/kinokuniya.com.sg\/zh\/products\/9781032217963","provider":"Books Kinokuniya Singapore","version":"1.0","type":"link"}