{"product_id":"9781398618596","title":"Effective Brand Building : Unlock Growth with Strategy, Insights, and Measurement","description":"\u003cp\u003eDevelop a brand building strategy to deliver short and long-term growth for your business and maximize the effectiveness of your marketing spend.\u003c\/p\u003e","brand":"Kogan Page Ltd","offers":[{"title":"Default Title","offer_id":48897599701227,"sku":"00000_00000_00000_00000","price":245.38,"currency_code":"SGD","in_stock":true}],"url":"https:\/\/kinokuniya.com.sg\/zh\/products\/9781398618596","provider":"Books Kinokuniya Singapore","version":"1.0","type":"link"}