Bringing the book directly in line with the amended CIM Business Law syllabus, the book provides marketing students with a thorough working knowledge of the law on contract, sale of goods, agency, as well as the legal mechanisms for resolving commercial disputes, together with coverage of other selected topics which are of importance to marketeers and business in general.
Publisher
Routledge
Publication Date
Jan 2017
ISBN
9781138164024
Pages
388 p.
Item Type
Book
Format
Hardcover
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