§16§John Tomer was a leading intellectual figure in behavioural economics, making distinct contributions to the theory of the firm, social economy, choice theory, and government policy. His underlying methodology as an economist was to incorporate different disciplinary approaches to the subject at hand, whilst maintaining an underlying respect and understanding of how and why humans behave the way they do.§§This book brings together a collection of scholars celebrating John Tomer's contributions to the field of economics. Covering key areas of his research, contributing authors discuss the latest research in behavioral economics, the human firm, climate change policy, sustainability, well-being, human capital, and human development. This volume, extending John Tomer's more scientific perspective rooted in behavioural and institutional economics, should find an audience among both scholars and policy advocates. It can also enrich course delivery, providing students with alternat §16§iveperspectives and approach to economic and socio-economic analysis.§§ §04§§Introduction: John Tomer and the Importance of Pluralism and Humanism in Economic Modelling.- 1 Tomer's Humanistic Hand.- 2 Behavioral economics as the combination of economics with all behavioral and social sciences.- 3 John Tomer's Human Firm: Where is it Today?.- 4 The Human and Humane Firm: Linking Wellbeing, Community Embeddedness and Productivity.- 5 Counterfactual Thinking in Behavioral Economics.- 6 Decision-Making: Behavioral Economics Beyond the Evidence Provided by Experiments.- 7 Frank Knight. Risk, Uncertainty, and Consciousness.- 8 Crossing the Valley of Death Between Academic Research 〓04§ncy.§§§§ §02§ the Bounds of Reason. He is founding editor of the Elsevier book series Perspectives on Behavioral Economics and the Economics of Behavior.§ §
