Joe Girard's 13 Essential Rules of Selling: How to Be a Top Achiever and Lead a Great Life

Joe Girard, named the official world's greatest salesman by Guinness World Records, reveals the techniques of his astounding success in his latest book. Joe Girard's 13 Essential Rules of Selling provides all the ammunition you need to succeed in an economy where budgets are being slashed and decision makers are scared to spend. It covers everything from maintaining a positive attitude and staying organised to dressing appropriately, telling the truth, and making clients' needs and wishes priority one. Joe Girard, named the official world's greatest salesman by Guinness World Records, reveals the techniques of his astounding success in his latest book. Joe Girard's 13 Essential Rules of Selling provides all the ammunition you need to succeed in an economy where budgets are being slashed and decision makers are scared to spend. It covers everything from maintaining a positive attitude and staying organised to dressing appropriately, telling the truth, and making clients' needs and wishes priority one.