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Selling Places : The Marketing and Promotion of Towns and Cities 1850-2000 (Planning, History and Environment Series)

Ward, Stephen
168.45 SGD
Member Price
151.61
English

Product Description

Selling Places explores the fascinating development of the place marketing and promotion over the last 150 years, drawing on examples from Northern America, Britain and continental Europe. The processes involved and the promotional imagery employed are meticulously presented and richly illustrated.
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This highly illustrated book descibes how places have been `sold' or promoted to make themselves attractive locations as holiday resorts, business centres or residential areas. Explains the history of current practice, using world-wide examples.

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