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Insanely Simple : The Obsession That Drives Apple's Success

Segall, Ken
29.45 SGD
Member Price
26.51
English

Singapore Main Store

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G01-01 Floor (, )
G01-02 Floor (, )
B15-01 Floor (, )

Product Description

To Steve Jobs, Simplicity wasn't just a design principle. It was a religion and a weapon. The obsession with Simplicity is what separates Apple from other technology companies. This title reveals the ten elements of Simplicity that have driven Apple's success - which you can use to propel your own organisation.

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