Bridging the Business-Project Divide : Techniques for Reconciling Business-as-Usual and Project Cultures

123.75 SGD
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English

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In organizations these days, there are two cultures, two sets of expectations, two languages; that of the business-as-usual organization and separately that of projects. These cultures need to work together effectively. Unfortunately, the natural side-effect of two such different perspectives is misunderstanding, mutual incomprehension, and despite good intentions on both sides, failure to deliver desired benefits. In Bridging the Business-Project Divide John Brinkworth tackles these issues by examining: ·

Bridging the Business-Project Divide is a wonderfully pragmatic book which understands that one of the most natural ways to connect projects and business-as-usual activities is by identifying the needs of both, where these diverge and, most importantly, how to bring them together. Unfortunately, the natural side-effect of two so different perspecti

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