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Presidential Campaigns in the Age of Social Media : Clinton and Trump (2019. VIII, 170 S. 51 Abb. 225 mm)

Benoit, William L./ Glantz, Mark J.
194.74 SGD
Member Price
175.27
English

Product Description

This book offers content analyses of the 2016 presidential candidate campaign messages from the primary and the general election. The chapters examine both new (Twitter, Facebook) and traditional (TV spots, debates, speeches) media employed in this contest.

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