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Sport as a Business : International, Professional and Commercial Aspects

Dolles, Harald (EDT)/ Soderman, Sten (EDT)
201.41 SGD
Member Price
181.27
English

Product Description

Sport has a number of distinctive characteristics whichimpact onthe extent of its globalization. This book seeks to gain a deeper understanding of the unique development in sports, its governance, its logic of co-creation of value and the advancement of the industry towards internationalisation, professionalization and commercialization

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