The Discourse of Commercialization : A Multi-Perspectived Analysis (Palgrave Studies in Professional and Organizational Discource)

An examination of how the commercialization of professional practice is implicated in its organizational discourses. Drawing on a study of ELT colleges, the book explores how teaching practices are permeated and challenged by a 'discourse of commercialization' through which market priorities become normative in teachers' professional lives.