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Branded Nation: The Marketing of Megachurch, College Inc., and Museumworld

Twitchell, James B.
38.43 SGD
Member Price
34.59
English

Product Description

In the bestselling traditions of BOBOS IN PARADISE and WHY WE BUY, James Twitchell delivers a trenchant and witty social analysis of how branding has permeated, reshaped and perhaps reinvigorated high culture - from religion to higher education to the art world.

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