If your asset data is not reliable, you need to convince the organization of the enormous potential that is locked away. To accomplish this, you need to understand the breadth of the problem and the value of solving it. A viable business case for action is needed-so let's get started! Physical asset data integrity is a critical aspect of every business, often the most valuable asset on the balance sheet, yet it is often overlooked. The data that we have about our assets collectively creates information, provides for accurate analysis and facilitates sound business decisions. Without accuracy of asset data there is a strong potential for poor decisions and their negative consequences. This book will not only provide an appreciation of this fact, it will also provide a road map to achieving value out of something most CEOs, managers, and workers often overlook. Acknowledgements About the Author Introduction 1-The Business Case for Data Integrity Introduction to the Business Case Information Overload Searching for Data Retiring Baby Boomers The Brain Drain A Business Case Example Consistency or Lack Thereof The Data Integrity Corporate Entitlement Impact on Shareholder Value Part 1-Understanding the Importance of Asset Data Integrity 2-Plant Asset Information-A Keystone for Success Overview Who Are The Stakeholders? Why We Wrote This Book Who Will Benefit? What You Will Learn Chapter Synopsis Let’s Get Started 3-What is Data Integrity? Defining the Terms Data Elements Taxonomy and Why Is It Important? What We Are Looking for in Good Data The Downside of Poor Data Integrity A Word About Information Technology Understanding Data Is Just the Beginning 4-The Asset/Data Integrity Life Cycle About Life Cycles The Asset Life Cycle The Asset Data Life Cycle Why the Data Life Cycle is Important Roles and Responsibilities Within the Asset Life Cycle It Is Never To Soon To Start Life Cycle Links Life Cycles as a Foundation 5-Data Integrity at the Task Level Task vs. Strat