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A Profile of the Hospitality Industry

Stringam, Betsy Bender/ Partlow, Charles
40.26 SGD
Member Price
36.24
English

Product Description

Tells the history, organizational structure, and management strategies of the hospitality industry. The author highlights key hotel, restaurant, and casino companies, and explains the concepts of franchising, consortia, and management contracts, and examines how the hospitality product is different from other industries.
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The hospitality industry is one of the world's largest and oldest industries. A Profile of the Hospitality Industry provides an inside look to the strategies of this industry. This book reviews the developments, challenges, and opportunities for the hotel, restaurant, foodservice and gaming industries. The hospitality industry is unique in many aspects which makes this book a must read for hospitality students, business students and those interested in management strategy.

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