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Global Perspectives on the Opportunities and Future Directions of Health Tourism

Doğan, Oğuz (EDT)
476.11 SGD
Member Price
428.50
English

Product Description

Presents new theoretical, practical, and strategic insights into the field of health tourism. The book discusses in detail the health tourism industry and its importance for the global economy, countries, and destinations, covering topics such as elderly consumers, historical development, and image and branding.

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