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Die Enkodierung Und Dekodierung Piktorieller Werbebotschaften : Ein Semiotisch-kognitiver Ansatz

Poddig, Frank (CON)
82.38 SGD
Member Price
74.15
German

Product Description

Einführung.- Die Enkodierung piktorieller Werbebotschaften.- Die Dekodierung piktorieller Werbebotschaften.- Zusammenfassung und Ausblick.

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