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Survey Research for Managers : How to Use Surveys in Management Decision-making (2ND)

Worcester, Robert M. (FRW)/ Hutton, Peter F.
100.69 SGD
Member Price
90.63
English

Product Description

The aim of this book is to illustrate the ways in which surveys can be used to improve the quality of decision-making in business and government. It is about the use of surveys rather than how they are conducted, and provides examples of the ways in which research can be used.

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