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Applied Minds : How Engineers Think

Madhavan, Guru
33.95 SGD
Member Price
30.56
English

Singapore Main Store

Available

F11-03 Floor (, )
D21-04 Floor (, )
D24-05 Floor (, )

Product Description

In this engaging account of innovative triumphs, Guru Madhavan examines the ways in which engineers throughout history created world-changing tools, from ATMs and ZIP codes to the digital camera and the disposable diaper. Equal parts personal, practical, and profound, Applied Minds charts a path to a future where we borrow strategies from engineering to find inspired solutions to our most pressing challenges.
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"Engineers are titans of real-world problem-solving…In this riveting study of how they think, [Guru Madhavan] puts behind-the-scenes geniuses…center stage." —Nature

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