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Alchemy : The Magic of Original Thinking in a World of Mind-Numbing Conformity

Sutherland, Rory
24.18 SGD
Member Price
21.77
English

Singapore Main Store

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Product Description

And why do we prefer stripy toothpaste?

Discover the alchemy behind original thinking, as TED Talk superstar and Ogilvy advertising legend Rory Sutherland reveals why abandoning logic and casting aside rationality is the best way to solve any problem.

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