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Buying in : What We Buy and Who We Are

Name: Buying in : What We Buy and Who We Are
Brand: Random House Inc
SKU: EB_BM1000_E02-06_SIMS
Price: 28.03 SGD
Availability: InStock

Walker, Rob

28.03 SGD

Member Price

25.23

English

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Singapore Main Store

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Product Description

A counterintuitive analysis of marketing and culture in modern-day life reveals how consumers embrace marketing efforts to use brands to express their cultural, political, and artistic identities.

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Publisher

Random House Inc

Publication Date

Jan 2010

ISBN

9780812974096

Pages

320 p.

Item Type

Book

Format

Paperback

Singapore Main Store

In Stock

Shelf Location： E02-06 ,E02-05 ,E02-07

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Buying in : What We Buy and Who We Are

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Singapore Main Store

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Buying in : What We Buy and Who We Are

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